13 January 2010

New Yell Maps Beta 2010 Online

New Yell Maps Beta 2010 Online
New Yell Maps Beta
New cleaner, faster yell maps, helps users locate local directory listings faster. optional is to display Points of Interest (POI) surrounding the local area.

Yell, the search directory business, is introducing a 'bespoke local business' mapping solution on its Yell.com service.

Yell.com Maps has been developed in partnership with Paris-based specialist provider Tridoo (http://www.onyourmap.fr/), which already provides mapping for Yell’s mobile phone services.

“It needs to be as natural for people to find a local business through Yell Maps as it is with the Yellow Pages directory.” Matthew Bottomley, Director of New Media Product Marketing

Yell.com Maps, which is in beta, is part of Yell’s ongoing development of new technologies to ensure it is the best provider of quality business leads for local businesses. Key features and benefits over the previous mapping service include:

  • Ability to search within the map for local businesses and services
  • Faster response and better geo-coding for increased accuracy
  • Consistent experience across web and mobile
  • Quarterly updates to keep information as accurate as possible
  • Brand new design with bespoke colour-scheme and bigger, clearer maps

Djamila Fernana-Ritchie leads Yell’s mapping team. She said: “This is the first of a number of planned releases designed to make Yell Maps the premier mapping solution for local business search in the UK. "

see the youtube video

The partnership with Paris-based Tridoo has been a cultural and technical shift for Yell. Djamila said:
“It is a relatively small specialist company which has spent the last 10 years at the forefront of mapping and geo-spatial development.

“Yell.com Maps is the culmination of all that knowledge, in one platform.”

Yell maps beta is also available via mobile device.

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